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PRODUCT-DESIGNER

Cross-Functional Collaboration

Ownership

Systems Thinking

Leadership

Scalable Architecture Mindset

Problem Solving

Execution Excellence

Ignite Creativity, Inspire Tomorrow

Together, We Turn Vision Into Art

Where Bold Ideas Blossom

Innovative Minds, Unbounded Possibilities

Things i built in my 3years @NAXUM

Over three years at Naxum, I evolved from a UI Designer into the VP of Design, helping transform how the company delivers product experiences for enterprise clients. During this time, I built and scaled a robust component-based design system, accelerated client UI delivery by nearly 90%, introduced structured workflows that improved development efficiency, and led the design direction for multiple SaaS and affiliate platforms. I also helped transition the team into a WordPress-based rapid deployment system, creating reusable templates that reduced website production time by over 60% while maintaining consistent design quality across client projects. My role grew from designing interfaces to shaping product strategy, mentoring designers, and aligning design systems with scalable engineering practices.

The NaXum Gamified App

I redesigned the OLD NaXum App with the sole purpose of increasing its market value through gamification. We also did an audit of all features and removed unneeded features that were hardly used and removed while we focus on the most used.

The Naxum Design System

Using the Prime One design system as base, we were able to built out the NaXum design system and Link the new design system through tokenization to the new Virtual Office software

Style ME Figma Plugin

Effortlessly install demos, necessary plugins, and child theme with a few clicks using Frisk Import.

ONBOARDING MANAGEMENT SYSTEM

Say goodbye to static designs. We offers infinite color variations to keep your website dynamic.

Real Problems i have solved

The following case studies highlight a selection of product experiences and platforms I’ve designed across different industries. Each project explores how thoughtful design can translate complex ideas — from affiliate ecosystems to community-driven platforms — into experiences that feel clear, engaging, and human. My role across these projects spans product strategy, UX architecture, and interface design, working closely with stakeholders to shape systems that balance business goals with real user needs. Together, these case studies demonstrate how design can simplify complexity and turn ideas into scalable digital products.

Full software solution

Belleza
Detty
December

We Built a Smarter Way to Prepare for December

Through collective purchasing power and transparent tracking, we make it easier for families to enjoy a stress-free holiday season — with value, reliability, and peace of mind.

Full software solution

Cadence

We Built a Full Referral Marketing Solution

Cadence Life Sciences is a community where you can build and sustain healthy habits with the strength of others by your side.

Full software solution

Kruzin
Connect

We Built a Care-First Transportation Solution for Those Who Need It Most

In LA and across the U.S., vulnerable groups often face gaps in safe, assisted transport. Hospitals, retirement homes, and schools need reliable, empathetic ride partners. Kruzin Connect fills this gap by combining ride-share tech with caregiving principles.

Full software solution

Nameless
Shop

A Solution Where Users Can Own and Manage Their Fashion Brand

Easily Own and Grow Your Fashion Brand — No Inventory, No MOQ, No Startup Capital, No Setting Up of an Online Store — Just Claim, Own and Earn.

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